Grand Opening Marketing
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Within 90 days of commencing operations

Maid This

Table of Content
1. Franchise Snapshot
2. Franchise Overview
3. Performance and Metrics
4. Our take
5. Additional Resources

1. Franchise Snapshot

Why this franchise?
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Franchise Status
Active
Basic Information
Industry
Home & Building Services
Category
Residential Cleaning
Investment Range
$49,550 - $67,650
Total US Locations
15
Franchise Units
13
Founding Year
2019
Started Offering Franchises
2020
Management Capacity
Owner Operator
Job Count
N/A
Prior E2 Investors?
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Prior Visa Franchise Clients?
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Royalty Fee
6%
Marketing Fee
N/A
Franchise Fee
$12,500
Headquarters (City, State)
La Mirada, CA
Square Footage
N/A - N/A
Retail Location?
No
Agreement Term Length
5 Years
Video

In these videos you will learn about the company firsthand. And they will also tell you in a short form about the financing of the enterprise.

2. Franchise Overview

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Overview

MaidThis Cleaning is a cleaning service that specializes in residential and vacation rental house cleaning. It helps clients focus more on their lives and spend more time with loved ones without worrying about doing the dirty work or chasing after flaky cleaners. With MaidThis Cleaning, clients may not need to stress about cleaning their houses, if the maid they hired will show up, or even if they have enough money to pay the cleaner. MaidThis Cleaning is actively seeking to expand its reach across the United States.

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Management team / founders

Established in 2013, MaidThis Cleaning has been franchising since 2020. MaidThis Cleaning headquarters is located in Carson City, California. Neil Parekh is it's CEO and Founder. Maid This Franchise is a work-from-anywhere cleaning franchise that specializes in both residential and short-term rental cleanings. Parekh started in the cleaning company when looking for a business with location freedom. Soon after, Maid This started growing very fast and he discovered the power of local markets.

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Focus of owner for daily business operations

As a MaidThis operator, the main facets of the business entail: 1. Manage day-to-day bookings; 2. Interacting with clients and being the face of the company; 3. Hiring and managing staff; 4. Marketing and advertising locally; 5. Making sure safety standards and protocols are being met

3. Performance & Metrics

Franchisor Fees | Item 6
Franchise Value
Industry Median
All Franchises Median
Royalty Fee
6%
6%
6%
Marketing Fee
Franchise Fee
$12,500
Total Investment Cost | Item 7
Type of Expenditure
Low Amount
High Amount
When due
Initial Franchise Fee
$2,049
$2,737
When you sign the Franchise Agreement
Rent (3 Months) and Security Deposit
$2,049
$2,737
As arranged
Utility Deposits
$2,049
$2,737
As incurred
Utility Deposits
$2,049
$2,737
As arranged
Equipment and Office Set Up
$2,049
$2,737
As arranged
Office Supplies
$2,049
$2,737
As arranged
Software
$2,049
$2,737
As arranged
Professional Fees
$2,049
$2,737
As arranged
Insurance
$2,049
$2,049
As arranged
Business Licenses, Registrations & Permits
$2,049
$2,737
As arranged
Additional Funds (3 Months)
$2,049
$2,737
As arranged
Total
$2,049
$2,737
$2,049
$2,737
$2,049
$2,737
$2,049
$2,737
$2,049
$2,737
$2,049
$2,737
$2,049
$2,737
Outlets and Franchisee Information | Item 20
Outlet type
Year
Outlets at the start of the year
Outlets at the end of the year
Net change
2021
+1
1
2
Franchised
2022
2
2
+8
2023
2
13
+8
2021
2
2
+8
Company-Owned or Afilliate Owned
2022
2
2
0
2023
2
2
0
2021
3
4
+1
2022
4
7
+3
2023
7
15
+8
Total Outlets
-
-
-
-
-
-
-
-
Net Unit Growth (Recent year)
Net Unit Growth (Recent year)
Franchise Health Metrics
Franchise Value
Growth Rate
1 year / 3 years
Failure Rate
1 year / 3 years
Franchise for Sale Rate
1 year / 3 years
0
0
0
0
0
0
0
0
Franchise Health Metrics
Franchise Historical Loan Metrics
10 Year Cumulative Charge Offs by $ of Loans
-
10 Year Cumulative Defaults
-
3 Year Predicted Default Rate
-
*Please note the information provided here is sourced from Lumos. We do not guarantee its accuracy or completeness. For verification, please refer to Lumos directly.
Item 19 – Financial Performance Representations
Historical financial performance representations
Franchise Financials
Historical financial performance representations
Litigation & Bankruptcies
% of Franchisees Undergoing Litigation
0
% of Franchisees with Completed Litigation
0
Number of Bankruptcies Disclosed
0
*The litigation information displayed has been reviewed by our Product Development team. Franchises featured on this platform have been thoroughly assessed. However, Visa Franchise strongly recommends consulting with your own legal counsel for further guidance.

4. Our Take

*The litigation information displayed has been reviewed by our Product Development team. Franchises featured on this platform have been thoroughly assessed. However, Visa Franchise strongly recommends consulting with your own legal counsel for further guidance.